A good聽translation agency client is one that pays on time. End of story?
For some, perhaps. But if that鈥檚 all it takes to be good, is good really enough? Shouldn鈥檛 all聽translation companies聽be striving to be聽驳谤别补迟听clients for their suppliers? And what separates the good from the great, anyhow?
For 20 years, STP has worked almost exclusively for other translation companies. Some of our regular freelance translators have been with us since the start, and many of them聽say lovely things about us. So we know what it鈥檚 like to work for great agency clients 鈥 as well as what it takes to be one.
We鈥檝e distilled it into 10 essential traits. And it all starts with a little鈥
1. Respect
A 驳谤别补迟听client never forgets that without its suppliers, it has no product to sell.
It pays, quite literally, to keep your freelancers and vendors on your side 鈥 and it鈥檚 as simple as treating them as you would want to be treated.
2. Empathy
Translators聽are people, with human feelings, flaws, needs and desires. They also have a life outside work, with all the ups and downs that go with it.
A great client聽knows that a little warmth and understanding goes a long way.
3. Brilliant PMs
If a translation company were a sports car, then its聽project managers would be its supercharged engine.
No, not because they鈥檙e noisy, high-maintenance and prone to breakdowns. But because without them, the business would go nowhere fast.
That鈥檚 why, for a great agency client, only the best PMs make the grade.
4. Collaboration
To a great client,聽translators aren鈥檛 just faceless drones who churn out work, get paid and slip back into the shadows. They are central to the business鈥檚 success.
A great agency client seeks ideas, builds relationships and gives suppliers the chance to grow with them. Because to them, collaboration is progress.
5. Integrity
Do what you said you would. Do it on time and as agreed. And if you can鈥檛 do it, be open and honest about it 鈥 or don’t promise it to begin with.
A great agency聽client knows that without honesty, there is no trust 鈥 and without trust, relationships don’t last.
6. Expertise from the top down
Translation is big business and, like it or not, the people at the top aren鈥檛 always there because of a burning passion for languages.
Even so, there聽补谤别听still agencies with translation experts in every single department. And it鈥檚 little wonder that those companies tend to make the greatest clients.
7. Technologenius
A good translation agency client embraces technology. A 驳谤别补迟听one lives and breathes it, always seeking new ways to streamline the journey from project start to final delivery. And when things go wrong, their help and advice is always on tap.
8. Responsiveness
Payment issues. Project-critical queries. Technical meltdowns. Urgent job set-ups.
Suppliers need swift action on all of these. And聽a great client never keeps them waiting.
9. Communication
Nothing sinks a translation project faster than miscommunication. And in a profession conducted almost entirely by email, the threat of calamity is never far away. To a great client, clarity is everything.
10. Gratitude
Translation can feel like a thankless trade sometimes 鈥 but not when you work with the right people.
Great agency聽clients praise good work, keep mistakes in proportion and greet every delivery with gratitude. In return they get loyal, motivated聽suppliers who always go above and beyond.
Need a new supplier for translation and localisation work into Danish, English, Finnish, Icelandic, Norwegian or Swedish? We’re always delighted hear from LSPs who value quality, service and professionalism as much as we do 鈥 so please do get in touch if you’d like to try working with us.
